1) What was the budget for Billie Jean ? How did this compare with later Michael Jackson videos? The budget for the video was $50,000, not small, but as it turned out not big enough to accommodate Jackson’s idea that mannequins in a shop window would come to life and dance behind him. The record company wouldn’t pay an extra cent for backing dancers so Jackson dances alone. When the promo video for ‘Beat It’ went into production five weeks after the release of ‘Billie Jean’, the budget was $300,000; and for ‘Thriller’ it was $2million. 2) Why was the video rejected by MTV? The video was rejected at first because Jackson is a black person and MTV never had featured a black singer on their channel. MTV said that it would not be suitable for their 'middle America audience'. 3) Applying Goodwin's theory of music video, how does Billie Jean reflect the genre characteristics of pop music video? This video contains an inter textual reference to th